Press Release on Fashion Panel hosted by the AFDB…

On the 20th of January 2015 a fashion panel will take place for the first time with Beate Wedekind as moderator and as topic „The new global African aesthetic“.  Never before has the African continent been so influential throughout the fashion industry. From the catwalk show of Burberry, Alexander Mcqueen and Yves St. Laurent, to the windows of Topshop and Zara, Africa is now seen everywhere. Looking specifically at the last 6/5 years, the talk will aim at unearthing some of the deeper aesthetic and socio-cultural dynamics at works behind this new phenomenon. It will also question the importance of copyright and trademark and what it means when looking at African regionals and culturals identities. Participating designers of PREMIUM Exhibitions are Alexandra Tamele, DeLaSebure, Studio1981 and Maxhosa by Laduma. Africa Fashion Day Berlin takes place in cooperation with AFRO- POLIS and RAG AND BONE MAN.Am 20. Januar 2015 findet zum ersten Mal ein Fashion Panel mit Beate Wedekind als Moderatorin und dem Thema „The new global African aesthetic“ statt. Nie zuvor war der afrikanische Kontinent in der Modebranche so einflussreich wie heute. Catwalk-Shows internationaler Topbrands wie Burberry, Alexander McQueen und Yves St.Laurent präsentieren African Fashion und auch in den Schaufenstern von Selfridges, Topshop und Zara ist African Fashion das aktuelle Thema. Ästhetische und soziokulturelle Dynamiken sind Gründe dieser positiven Entwicklung, die sich erst seit circa fünf Jahren zeigt. Dadurch kommt auch die Frage auf wie wichtig Urheber- und Markenrechte sind,inwieweit sie zu schützen sind, wenn es um afrikanische regionale und kulturelle Identitäten geht. Teilnehmende Designer der PREMIUM Exhibitions Alexandra Tamele, DeLaSebure, Studio1981 und Maxhosa by Laduma. Africa Fashion Day Berlin findet in Kooperation mit AFRO-POLIS und Rag and Bone Man statt.
The venue this year is the PREMIUM Exhibitions in Berlin Station, Luckenwalderstarsse 4-6, 10963 Berlin. You will find us in Hall 7 D06.
Registration on PREMIUM Exhibitions Website.
Opening Hours for Visitors
Monday, January 19, 2015 | 10:00am-7:00pm
Tuesday, January 20, 2015 | 10:00am-7:00pm
Wednesday, January 21, 2015 | 10:00am-6:00pm
DeLaSebure (Paris/ Burkina Faso)Maxhosa by Laduma (South Africa)
Studio1981 (Milan/Ghana)Alexandra Tamele (Berlin/Mozambik)
Africa Fashion Day Berlin
19.01. – 21.01.2015
Fashion Panel
The new global African aesthetic
Time (tba)
Fashion Vernissage – The State of Independence
Rag and Bone Man
Briesestrasse 9
12053 Berlin
20.01. –  24.01.2015
Doors open by 19:00hWest African inspired food by Spread Love Cuisine from 19:30h

Live Performance & Dj Set

POPLIFE – The Fashion Africa Map
Vernissage ‘Shop Talk’  pop up  with designers.



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